Addressing the mega imbalance: interpretive exploration of Asia
Eckhardt G.M., Dholakia N.
(2013)  Qualitative Market Research: An International Journal,  16  (1) , pp. 4-11.
Is cited by: Set feed
8 documents that cite:
Analyze search results

Refine result list

  • Up, close and intimate: qualitative inquiry into brand proximity amongst young adult consumers in emerging market 
    Gahlot Sarkar, J., Sarkar, A.
    2016
    Young Consumers Open Access
    0
  • Food neophobia and ethnic food consumption intention: An extension of the theory of planned behaviour 
    Ting, H., de Run, E.C., Cheah, J.-H., Chuah, F.
    2016
    British Food Journal Open Access
    0
  • Food consumption and marketing: turning toward Asia 
    Seo, Y., Cruz, A.G.B., Fam, K.-S.
    2015
    Journal of Consumer Marketing Open Access
    1
  • Researching Asian consumer culture in the global marketplace 
    Seo, Y., Fam, K.-S.
    2015
    Qualitative Market Research Open Access
    0
  • Exploration of brand sacralization among the young adult consumers in the context of emerging Asian market 
    Sarkar, J.G., Sarkar, A., Ponnam, A.
    2015
    Young Consumers Open Access
    3
  • How the hungry ghost mythology reconciles materialism and spirituality in Thai death rituals 
    Hackley, R.A., Hackley, C.
    2015
    Qualitative Market Research Open Access
    0
  • Brand love in emerging market: a qualitative investigation 
    Sarkar, A.
    2014
    Qualitative Market Research Open Access
    0
  • International positioning through online city branding: The case of Chengdu 
    Björner, E.
    2013
    Journal of Place Management and Development Open Access
    7

result list

Top of page